Piet Niederhausen from Georgetown isn talking about their content management.
Piet differentiates managing departmental content from institutional content.
They have a graph of their institutional content and how the major pieces relate to each other. For instance the CMS manages content about people, so a faculty member would have CG, Media profiles, publications, etc.
The idea of syndicating content to be used in different forms such as RSS, podcasts, etc becomes important. This implies a cultural shift where presentation of content is driven by topics rather than organizations or units. The CMS tools should be able to gather content and aggregate it and syndicate it. So they find themselves working on a separate syndication layer which is separate. It’s about collecting data from different places, caching it, and making it available in different forms.
The CMS should be able to easily reference information stored in various repositories, such as in the course management system, institutional filesystems and departmental websites, etc.
This is an interesting and holistic view of content management that bears thinking about.